Global personals dating websites
Back in 2003, Williams founded Global Personals with business partner Steve Pammenter.
The pair were working in the same building and their “eyes met over the coffee machine”.
However, on one of their sites, Flirt Naughty, investigations uncovered 198 profiles of women within five miles Hogha Gerraidh in the Western Isles.
In reality fewer than 100 people live within five miles of the tiny hamlet.
There’s Love2Meet, and several apps: Smooch, Revealr and Jiko. While embarking on a degree back in 1997, he started building websites “just to make some money”.
And in fact, five years earlier, aged 13, he was already selling magazines to fellow pupils at school.
But Williams shouldn’t worry – after all, he’s got a wife and mother-in-law-to-be who are “absolutely fantastic” organisers, and his relationship was founded on a very firm footing: he and his fiancée met on an online dating site.
He said: "We'd steal someone's identity through say My Space or something, we'd take someone from a totally different country, ie. “We'd take the person's photos online and we'd start knocking out messages.